RANGE ROVER AUTOBIOGRAPHY BLACK

RANGE ROVER AUTOBIOGRAPHY BLACK

Prodrive designed and manufactured the rear centre console module for the Range Rover SV Autobiography. It is the most sophisticated interior system for a car ever created.

THE
CHALLENGE

Land Rover wanted to attract a new, wealthier type of customer for its new Range Rover, the type of person who would be sat in the rear being chauffeured. So the rear passenger’s experience had to upgraded to match their exacting lifestyle standards.

WHAT
WE DID

We provided a turnkey solution by designing, engineering and producing a console unit all out of our Banbury HQ, manufacturing parts where they did not exist. The console included a chiller, motorized stowable tables, environment controls and all trimmed to match the each customer's bespoke cabin choices.
We managed the whole programme, surpassing Land Rover's stringent NVH standards, and delivering units lineside to be fitted directly into the production vehicle.

THE
RESULTS

Producing over 1000 units per year, for a 5-year programme, the unit has been directly responsible for enabling Land Rover to extend their product line to a new higher, price point and target the expanding global customer market of 'New Wealth'.







CAPABILITIES
DEPLOYED

To play, press and hold the enter key. To stop, release the enter key.

PROJECT
GALLERY

GET IN TOUCH

By adopting a truly open minded approach to where potential solutions might lie, we blaze new trails and develop new technologies that redefine what’s possible for our clients.  To start a conversation on how we might be able to help you get in touch using one of the methods below.